Every rated company can embed its PROOF badge on its site, deck, or socials. Each one links back, so the people you rate become the people who market you. That flywheel is what turns a rating into a standard.
<!-- PROOF rating scorecard -->
<a href="https://getproof.io/brands/tempted" target="_blank" rel="noopener">
<img src="https://getproof.io/badge/tempted?style=scorecard"
alt="PROOF Rated D, 61 out of 100"
width="1080" height="1396" />
</a>